CHICustomer Hostility Index

CHI Editorial

Special Investigations

Deeper research and investigative projects that go beyond a standard company assessment.

  1. Editorial illustration of Elon Musk with launch imagery. Founder-Level Investigation

    Elon MuskAsymmetric Commitment

    Across Tesla, X, Starlink and xAI: what Musk says, what customers sign and who bears the gap. Includes visual BRIEF and evidence-rich FULL reading modes.

    Multi-Company Analysis Founder Behaviour Evidence-Rich     Open investigation
  2. Editorial illustration of Mark Cuban with pharmacy imagery. Founder-Level Investigation

    Mark CubanThe Price-Setter Test

    Cost Plus Drugs was not a one-off — but the pattern stops where Cuban stops controlling the price the customer sees. Broad founder thesis: weakly supports. Narrower price-setter thesis: supports.

    Price-Setter Thesis Founder Behaviour Confidence: Medium     Open investigation
  3. Editorial illustration of a $20 price tag hanging above a shelf of objects that dissolve into particles. CHI Special Investigation

    OpenAI / ChatGPTSame Price. Different Product.

    ChatGPT Plus stayed $20. What $20 bought did not stay still: models, limits and features changed inside the subscription while the contract guaranteed almost none of them. Verdict: partial.

    Consumer AI Subscription Entitlement Drift No Score Issued     Open investigation
  4. Editorial illustration of a control console with one lever pulled. CHI Special Investigation

    X / TwitterWhat Actually Changed

    Twitter built the machine. X changed what it was for: who used the power, how fast, for whose benefit, what it cost, and what happened to customers who walked away.

    Two-Regime Comparison Platform Power No Score Issued     Open investigation
  5. Claude usage screen documenting exhausted capacity during paid research work. CHI Special Investigation

    Anthropic / ClaudeWhat Exactly Did I Buy?

    A paying customer could see usage disappear, buy more capacity and still could not determine what the additional money would accomplish. The meter had a percentage—but no useful denominator.

    Consumer AI Subscription Usage Opacity No Score Issued     Open investigation
  6. Dating-app editorial image for the CHI Luxy investigation. CHI Special Investigation

    LuxyThere’s an F-Word for That.

    A controlled 601-profile audit, five years of surviving support correspondence and a direct test of Luxy’s own workaround expose the gap between the premium dating product described and the one delivered.

    Dating Geographic Relevance No SI Score Issued     Open investigation
  7. Coming Soon…